Saudi Airlines Catering becomes CATRION
Shareholders approved dropping the Saudi Airlines Catering name in favour of CATRION, a coined name meant to carry the company beyond airline catering into hospitality, retail and institutional food as it diversified away from its Saudia contract.
| Brand | CATRION |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | Not named |
| Source | Argaam |