#RoadSafeTogether
A year-long road-safety awareness push run with RoadSafetyUAE, launched during Ramadan after a spike in accidents in the pre-iftar rush hours. Built around survey data on UAE driver behaviour and pushed on social under the hashtag.
| Brand | CAFU |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | digital, social |
| Source | Gulf News |