Road safety research programme with RoadSafetyUAE
A running awareness programme in which Al Wathba Insurance funds and co-publishes public opinion research with RoadSafetyUAE on UAE road behaviour. The January 2025 edition surveyed 1,031 people on motorcycle delivery riders and found 80 per cent would rather food arrived late than have rider safety compromised. CFO Muralikrishnan Raman framed it as moving the debate from anecdote to data.
| Brand | Al Wathba Insurance |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | digital, print |
| Source | Al Wathba Insurance |